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Our Blog

Read the latest news and stories.

Search Engine Optimization is a Process
Wayne Farley June 26, 2020

Search Engine Optimization is a Process

The goal of getting to page one in a Google search is absolutely achievable, but it involves a tedious continuous effort.
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Are you measuring your website traffic?
Wayne Farley April 17, 2019

Are you measuring your website traffic?

Measuring your website traffic is important because it provides insight to how your website is being used, as well as a tool for improvement.
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Guidelines for choosing a domain name
Wayne Farley November 19, 2018

Guidelines for choosing a domain name

With all the buzz around Search Engine Optimization (SEO) and changing algorithms, certain fundamental principles remain the same.
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10 Tips to optimize your website for search engines
Wayne Farley November 8, 2018

10 Tips to optimize your website for search engines

With all the buzz around Search Engine Optimization (SEO) and changing algorithms, certain fundamental principles remain the same.
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Content is king
Wayne Farley September 17, 2018

Is your company leveraging the power of WhatsApp?

The instant messaging application for smartphones, WhatsApp is used by over a billion people worldwide. Here is how to leverage its power.
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Content is king
Wayne Farley September 10, 2018

Is your company ready for a rebrand

Has you company grown beyond the vision is once held? Is your company's identity still relevant to your target market? See if your company qualifies.
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Content is king
Wayne Farley September 6, 2018

Content is king

The phrase "content is king" was coined back in 1996 by Bill Gates who had the foresight to see the value of content on the web. Just think about the reason that you search Google.
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Logo Designing: Working in the abstract
Wayne Farley February 17, 2017

Logo Designing: Working in the abstract

Whenever I am consulted to design a logo, anxiety follows and my thoughts are left running wild. Even without a full design brief, my mind gets fully engaged.
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Web Design Features
Wayne Farley February 9, 2017

6 features that your website must have to be effective

Before you set about developing a website, it must be clear what your objective is, how it will be measured, and who is your target market.
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 Is your brand recognizable
Wayne Farley February 5, 2017

Is your brand recognizable

Whenever I venture to the beach for my routine walk, I leave between 8000 and 10,000 footprints in the sand. Except when the water erases them, I have essentially left my brand behind.
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Which web browser are you using?
Wayne Farley February 23, 2016

Which web browser are you using?

This is the question I often ask my clients in response to calls I receive about issues that they may be having with their website or email. You might be in need of a browser upgrade.
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How to drive traffic to your website
Wayne Farley February 22, 2016

How to drive traffic to your website

Your new website was launched with high expectations. Hundreds of people should be visiting it every day. That doesn't happen. What next?
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SSL: Encrypting your website
Wayne Farley February 16, 2016

SSL: Encrypting your website

What is SSL? SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser.
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What is Managed WordPress Hosting?
Wayne Farley February 15, 2016

What is Managed WordPress Hosting?

WordPress is a popular CMS, but also a prime target of hackers. Here is how to add a layer of security.
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Is your website responsive
Wayne Farley December 6, 2015

Is your website responsive

A responsive website is one that has been crafted to provide an optimal viewing and interaction experience on mobile devices.
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The graphic design process
Wayne Farley February 9, 2014

The graphic design process

A good graphic design process is structured around ensuring that the client gets the highest quality solution and service appropriate to their business, marketing or communication problem.
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Tips for briefing graphic designers
Wayne Farley February 9, 2014

Tips for briefing graphic designers

You are bursting with excitement about a new advertising campaign. You can't wait to jump right in and engage a graphic design. But wait! Consider these tips before you do anything.
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